# Adelaida Diaz-Roa

> AI operating systems for founders who refuse to be the bottleneck. Six consulting packages from a $1,500 Personal Install to a $50,000 Executive Suite, plus PE portfolio diagnostics from $15,000. Bilingual (English + Spanish), Bogotá-based, US execution history.

Adelaida Diaz-Roa is a Bogotá-based Colombian founder and AI systems builder. She runs an AI consulting practice that installs second-brain AI operating systems on founders' machines. Six tiers of engagement: Personal Install, AI Brain Setup, AI Implementation Sprint, The Founder's AI Office, The Executive Suite, Fractional AI Officer. Install-tier packages carry a 10+ hours/month guarantee or refund. Founding-rate pricing on per-tier slot counts. For private equity portfolios, she packages these systems for single-portco EBITDA improvement and multi-portco roll-up platforms; diagnostic engagements start at $15,000 USD.

She is also the co-founder of Mycelium (mycelium-ai.co), with Nelly Ortiz, the persistent memory substrate for AI agents inside operating enterprises. Mycelium is a separate company, with its own commercial product, runtime, and pricing; this site is her personal consulting practice.

She runs Onde (event planning for LatAm corporates) and previously built six other companies, with two exits. She pitched her first company on Shark Tank at 18; Mark Cuban and Barbara Corcoran invested in 2013. She is a Success Magazine 30 Under 30 honoree. The site is bilingual with locale-aware routing.

## Main pages

- [Consulting practice landing (EN)](https://diazroa.com/): The full consulting funnel. Six packages with founding-rate pricing, credibility strip, testimonials, open-source proof.
- [Consulting practice landing (ES)](https://diazroa.com/es/): Spanish version of the consulting practice landing page.
- [Private equity services (EN)](https://diazroa.com/private-equity/): AI operating systems for PE portfolios. Two tracks: single-portco growth (EBITDA focus) and multi-portco roll-ups (multiples focus). Diagnostics from $15,000.
- [Private equity services (ES)](https://diazroa.com/es/private-equity/): Spanish version of the PE services page.
- [Speaking page (EN)](https://diazroa.com/speaking/): Talk topics, host-facing FAQ, prep links per angle.
- [Speaking page (ES)](https://diazroa.com/es/speaking/): Spanish version of the speaking page.

## Mycelium (separate company)

- [mycelium-ai.co](https://www.mycelium-ai.co/): Mycelium the company. Persistent memory substrate for AI agents inside operating enterprises. Pilot Lite ($25K – $75K) and Enterprise Pilot ($150K – $500K) tiers. Productized runtime, multi-tenant, F100-ready security model. Different commercial frame from this consulting site.

## Writing

- [Substack (English): adelaidadiazroa](https://adelaidadiazroa.substack.com/): Essays on building AI operating systems, second-brain workflows, and founder leverage. Includes the High-Rise Series (floors of emotional awareness) and After the Shock (AI disruption, participation vs exclusion).
- [Substack (Spanish): perspectivasblog](https://perspectivasblog.substack.com/): Spanish essays on the same themes, written for a Latin American readership.
- [How I Built a Second Brain That Actually Works With AI](https://adelaidadiazroa.substack.com/p/how-i-built-a-second-brain-that-actually): The reference essay for the open-source system she ships on GitHub.

## Code

- [ai-brain-starter on GitHub](https://github.com/mycelium-hq/ai-brain-starter): The open-source MIT template that powers the consulting installs and is the open core of Mycelium. Paste-prompt install flow for non-technical users. Installable by anyone in about two hours.

## Booking and contact

- [AI concierge for scheduling](https://concierge.diazroa.com): Chat with Adelaida's AI concierge to qualify and book a 20-minute intro call. For founders exploring any of the six packages. Also used for PE portfolio diagnostics.
- Email: adelaida@diazroa.com (consulting, writing, personal)
- Mycelium-the-company inquiries: team@myceliumai.co

## Proof points

- 8 months running this system in production across 2 companies
- 10+ hours per month back per founder, guaranteed or full refund
- 9,000+ decisions, meetings, and notes already filed and searchable
- 7 companies founded, 2 exits
- Cuban and Corcoran invested in her first company (Villy Customs) on Shark Tank in 2013
- Success Magazine 30 Under 30